Bower made us realize how easy it can be to make a change. Easy to implement and fast to make a difference without much effort.
Stefan Fragner
CEO at Skincity
Packaging recycling rewards for e-commerce.
Drive conversion and revenue while taking responsibility for your packaging.
Acquiring customers has never been more expensive.
CAC has increased by 222% since 2013. And keeping them has never been harder.
0%
Abandon the checkout due to high shipping costs.
0%
Abandon when the final price is higher than expected.
0%
Say transparent pricing is the most important factor in checkout.
Create a more positive checkout, and unlock measurable conversion uplift by rewarding your consumers for recycling your shipping packaging.
"Get 5 kr back when you recycle."
What's in it for your e-commerce brand.
Lift checkout conversion.
A visible recycling reward offsets shipping-cost anxiety — the #1 reason shoppers abandon. Turn "expensive shipping" into "money back".
Win loyalty after delivery.
The unboxing moment becomes a branded reward moment. Customers connect your brand with cash back and a good deed — and come back.
Prove your packaging responsibility.
New EU rules (PPWR) are making packaging circularity a legal obligation. Get attributable recycling data on your shipping packaging — real numbers for your reporting, not estimates.
Real results from real brands.
Topformula raised operating profit by 7% with a double recycling reward.How we turned recycling into a conversion driver, without adding any friction to checkout.Read the story
Malmö Chokladfabrik grew orders by 13% with a reward at checkout.How we nudged hesitant, price-conscious shoppers past the shipping threshold and into a completed order.Read the story
TIEL grew conversion by 20% by rewarding customers for recycling.How the right recycling message at the right moment turned into measurable conversion at checkout.Read the story
Amazingly easy, fun & rewarding for your consumers.
Scan the waybill
After unpacking, your customer scans the barcode on the waybill right in the Bower app — no new barcodes or labeling needed on your side.
Recycle anywhere
They sort and recycle it the way they already do — every recycling bin is an approved location — turning a throwaway moment into a small, satisfying win.
Get rewarded
Cashback lands instantly — a tangible reward that ties your brand to a good deed they remember.
Customers have seen checkout conversion uplifts of up to 15%.
0+
Brand programmes
0K+
Registered users
0m
Recycled packages
1/3
Trusted by leading brands
Go live in three simple steps.
- 1
Add script
Add a simple script to your website.
- 2
Share your waybills
We'll connect them to Bower — zero dev work on your end.
- 3
Pick your launch date
We'll be ready when you are.
Turn your packaging
into a growth channel.
Book a 30-minute demo and see how Bower fits into your checkout, your packaging, and your sustainability story.
Frequently asked questions.
After unpacking, they scan the waybill in the Bower app, recycle as usual, and get rewarded instantly — no new barcodes, no changes to your parcel flow.
About 30 minutes: add a small script and share your waybill schema. No dev work, no checkout changes.
Yes — A/B test on limited traffic, track conversion live, and pause anytime. No obligation.
A revenue-share model — we only earn on the uplift we create. A €499 setup fee applies only if you continue after the 4–8 week trial.
Attributable recycling rates, engagement metrics, and sustainability-report-ready numbers.
Any platform. Bower runs on a lightweight script plus your waybill data — there's no checkout integration or platform-specific plugin, so it works the same whether you're on Shopify, Centra, a headless setup, or a fully custom build.
Your shoppers interact with Bower through the Bower app, and the integration only needs your waybill data — no checkout changes and no customer payment details. See our privacy policy for how data is processed.
Bower's recycling network is strongest in the Nordics, with Sweden as our home market, and we're expanding across Europe. Book a demo and we'll confirm coverage for your target markets.