Unleash brand loyalty through recycling.

Increase packaging recycling rates with consumer rewards and drive sales to your own brand at the same time.

Curious? Book a demo.

From 99 €/month – No binding period – Quick onboarding

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Bower featured in Forbes

Google Invests In Smartphone Recycling App To Help It Expand Further

Bower featured in Forbes
Bower full team2

Bower selected by Google.org

to receive Fellowship and Funding through Google.org Impact Challenge

Bower selected by Google.org
Tim Cook x Bower

Apple ❤️ Bower

Co-founders Suwar and Berfin Mert presenting Bower to Apple CEO Tim Cook and Vice President of Environment, Policy and Social Initiatives Lisa Jackson.

Apple ❤️ Bower
Global Startup Awards

Winners of Global Startup Awards 2023

Bower winners of the People's Choice Award at the Global Startup Awards 2023

Winners of Global Startup Awards 2023
OcadoxPolytagxBower-1

DDRS: 20p reward for recycling milk bottles

Report from our trailblazing pilot in collaboration with Ocado & Polytag.

DDRS: 20p reward for recycling milk bottles
Loved by brands and consumers.

Award-winning cleantech innovation.

Bower Prizes

Get your custom pricing.
What is Bower?

A consumer app making recycling a rewarding no-brainer.

Bower Street Posters

Big or small. We want everyone to join the change.

Whether you're one of the world's top FMCG brands or an emerging challenger, Bower is designed to empower brands of all sizes.
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580K

Registered Users

Over half a million users are craving more brands to join and put a value on their packages.

73 million

Recycled Packages

And wow, what a sea of waste that has been led to the recycling bins. 

3 million

Kg Saved Carbon Dioxide 

The world is a better place because of the amazing brands and consumers who have joined the movement.

Features

Bower in a nutshell.

Recycling technology, brand visibility, sales conversions... Bower is all that, and more. 

Benefit from innovative cleantech.

🚀 Connect your products to Bower's consumer reward scheme.

🚀 Inform and educate consumers on where and how to recycle your products.

🚀 Access rich consumption data through interactive dashboard.

Benefit from innovative cleantech.

Boost your brand awareness.

💥 Deploy in-app campaigns to engage green consumers.

💥 Access to co-branding assets and marketing services.

💥 Always top-of-mind with custom messaging every time a package is recycled.

Boost your brand awareness.

Create long-term customer relationships.

🤝 Offer over 500 000 consumers incentives to re-purchase after recycling.

🤝 Access to Bower's marketplace for loyalty offers and discounts.

🤝 Push offers at point of recycling, when the intent to re-purchase is maximal.

Create long-term customer relationships.
Good for brands.

Make circularity your competitive advantage and let it drive your sales.

75%

Prefer to buy brands working to reduce littering with Bower.

45%

View connected brands as more sustainable.

48%

Recycle more connected brands packages. 

90%

Scan in the moment of consumption.

Strengthen your brand.

Get seen in a context where environmental impact means something. Our users range from teenagers to seniors and they interact with Bower on a nearly daily basis.

Get Started

Get to know your consumers.

Get to know your consumers. Bower helps you understand your consumers more deeply so you can find new ways to better cater to their needs and make them happy. 

Get Started

Get real-time communication.

Interact with your consumers through email, in-app messages or push notifications. Check-in to say hello, or why not ask them what they think about your brand? 

Get Started

Get your custom pricing.

try-your-brand-anchor

How would you look in the Bower app?

Try your brand.

Insert your own brand's product information in the fields below and get a feeling of how you would appear in the Bower app when a user scans your product. 

Book a demo
connected_brand_outline connected_brand_scan connected_brand-ui
User uploaded banner
User uploaded logo
User uploaded product

User uploaded banner
User uploaded banner
User uploaded logo
User uploaded product

User uploaded banner
User uploaded banner
User uploaded logo
User uploaded product

User uploaded banner User uploaded product
User uploaded logo

Un-connected product

User uploaded banner User uploaded product
Reward your consumers with style
Customize the visuals of your products to align with your branding!
Recycling instructions
Provide additional information on how your consumers should recycle your items.
Drive penetration and loyalty with campaigns
Provide additional rewards to existing and new consumers through cashback, discounts or recycling challenges.
Own your category
Be seen on your competitors’ products through targeting campaigns.
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In order to reach the global sustainability goals and increase recycling, packages need to have a value, something we get now.
Åsa Wickholm profile
Åsa Wickholm

Head of Own Brands at Coop

Bower made us realize how easy it can be to make a change. Easy to implement and fast to make a difference without much effort.
Stefan Fragner
Stefan Fragner

CEO at Skincity

You have created a jewel! We get more valuable data from you than we get from Nielsen.
Lea Paessens profile
Lea Paessens

Head of Marketing at Unilever

In the first year of our partnership with Bower, our consumers recycled more units of packaging than we expected.
Jacob Johansson
Jacob Johansson

Nordic Brand Manager at Nestlé

“It's a no-brainer! Absolutely love it!”
CashSavvyMama
User, United Kingdom
“Makes sorting so much more fun!”
Liselotte Andersson
User, Sweden
“Great app and concept! I recommend it to everyone.”
Mirva Verho
User, Finland

International expansions

The recycling revolution is on the way.

Skärmavbild 2022-10-10 kl. 12.18.25

 

We're continuously expanding into new countries. Get in touch to learn more about our upcoming launches. 

live roadmap
map-bower-markets

Get a quote in less than 24 hours

Introduce your brand and unleash its full potential with Bower.

We’ve got big plans to change the world.

Contact us to be a part of this journey. 
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