Bower Receives Google.org Fellowship and Funding through Google.org Impact Challenge

We are delighted to announce that Bower has been selected by Google.org to receive funding and a Fellowship through the Google.org Impact Challenge: Tech for Social Good. The Google.org Fellowship program provides up to six months of pro bono support from a dedicated team of technical experts known as Google.org Fellows.

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With this funding and support from Google.org Fellows, we'll accelerate the development of an innovative AI-powered app, breaking the limitations of barcodes. This means that all identifiable packaging can be recycled and rewarded in the app. Our app will empower users to scan, identify, and gain a deeper understanding of their waste, including packaging, material composition, size, and carbon emissions. Users will be rewarded for correctly sorting and recycling waste. Notably, this AI solution will be developed as open source, allowing a broader community to benefit from it.

Our aspiration is to launch this groundbreaking solution in ten markets, fostering a cultural shift towards sustainable behaviors and recycling practices. Our ultimate goal is to save approximately 500,000 metric tons of CO2 equivalents annually.

For more details, please read our official press release here.

To learn more about the Impact Challenge, please visit: g.co/impactchallenge/Sweden

Stay tuned for more updates from Bower, and thank you for your continued support. Together, we can make a difference. 🌍♻️