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Sort your Marabou and get rewarded

Marabou is proud to partner with Bower to raise awareness about recycling. Together
with you, we want to make it easier and more rewarding to contribute to a circular
economy for packaging’s. Scan you packaging via the app, drop it off at a recycling
station and earn points that can be turned into cash our donated to charity.


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year

2025

About MARABOU
 

Marabou is Sweden’s most beloved chocolate brand, with chocolate that makes us say Mmm…
Established in 1916 - Produced in Upplands väsby, Sweden.

 
Marabou LP

More sustainable packaging

Swedes have enjoyed Marabou chocolate for generations. Over the years, we’ve learned more and more about how to make chocolate in the best way possible – not only to make it as delicious as possible but also to produce it in a responsible and
more sustainable way.

Reducing the environmental impact of packaging and tackling plastic waste are key priorities for us. We want to help enable a circular economy where packaging materials do not become waste but are instead recycled or reused.

We have a three step approach:

1. Reducing the amount of packaging we use.
2. Developing our packaging so that it is designed to be recyclable and switching
to renewable or recycled raw materials.
3. Invest in solutions to be able to collect as much packaging as we put into the
environment.

That’s why we’re extra proud of our collaboration with Bower, by rewarding consumers for their efforts we hope to collect even more packaging and minimize the risk of packaging ending up in nature.